The Central Economic Development Agency (CEDA) exists to drive and facilitate the creation and growth of economic wealth in Manawatū and beyond. CEDA has a team of Business Growth Advisors supporting businesses of all sizes and sectors across the Manawatū-Whanganui region.

Tourism New Zealand is responsible for promoting New Zealand in key markets as a visitor destination. Find out how to work with Tourism New Zealand and discover the latest consumer insights, industry research and tourism data to help support your business.

The Tourism Sustainability Commitment is a programme to enable individual tourism businesses to contribute to our Vision. The programme is managed by New Zealand’s tourism industry association, Tourism Industry Aotearoa (TIA).

The Tourism Export Council of New Zealand (TECNZ) is a trade association representing the interests of inbound tourism.

The Tourism Industry Association provides a series of insightful research topics monitoring such things as domestic visitor perception and understanding the impacts of COVID19.

Agritourism NZ help increase awareness of agritourism opportunities to diversify farm income and increase resilience. They facilitate this through training programmes, networking, advocacy & research, and marketing.

The Ministry for Primary Industries is helping to seize export opportunities for our primary industries, improve sector productivity, ensure the food we produce is safe, increase sustainable resource use, and protect New Zealand from biological risk.

Qualmark is a Quality Assurance program, operated by Tourism New Zealand. Qualmark works with Tourism New Zealand to help the tourism industry deliver high-quality experiences and maintain a high level of visitor satisfaction.

Digital Boost is a free, video-based, learn in your own time website that aims to support small businesses across Aotearoa who are looking to digitise their business. The new tourism and hospitality series contains 60 videos including 'how-to's and real world case studies.

If your business is located within Manawatu District Council, they will be able to help with various licenses, consents, such as those needed for your business such as serving food and alcohol on site.

If your business is located within Palmerston North City Council, they will be able to help with various licenses, consents, such as those needed for your business such as serving food and alcohol on site.

New Zealand Māori Tourism is committed to working with the Māori tourism sector to contribute to our economy, to provide compelling visitor experiences, and to build a strong commercial and cultural leadership.

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We’re here to help. If you have any questions about how to work with CEDA, want to learn more about opportunities, or if you have further questions, please reach out to our team.