Manawatū is the perfect place for your business to grow. In our region, you’ll get access to a strong and highly skilled labour pool, as well as thriving industries and business networks. There’s plenty of available land, and our location gives us close ties to the rest of the North Island.
Situated in the heart of the Lower North Island, Manawatū offers exceptional accessibility, with Wellington, Taranaki, Hawke's Bay, and Taupō all within easy travelling distance. We also have an extensive network of rail, road and air transportation options, offering seamless logistic options for your business.
Our region hosts a thriving contingent of logistics, manufacturing, distribution, government-funded and agri-science industries. Manawatū is home to a number of national and global organisations, including Toyota NZ, DKSH, Norwood, Fonterra Global Research & Development Centre, ProFab Engineering, New Zealand Defence Force, New Zealand Pharmaceuticals, FoodStuffs, Primary Connect (Woolworths), Plant and Food Research, Nexus Logistics and more. Our mix of multinational and national companies, start-ups, research institutes, educational organisations, defence forces and public agencies creates a great environment for innovation and collaboration.
In our wider region we have a labour pool of over one million people, including a highly skilled workforce comprising graduates and experienced professionals. This means you’re sure to find the right people to help your business thrive here.
But it’s not just our strong business community that sets Manawatū apart. Our affordable and laid-back lifestyle allows you and your employees to enjoy a healthy work-life balance. Have the best of both worlds.
Explore inspiring success stories from our Manawatū business community and spark ideas for your next venture.
See it for yourself! CEDA has worked with many local business to showcase why Manawatū is a great place to live, work and do business
Manawatū is the gateway to central New Zealand and Palmerston North provides unrivalled connectivity for the inbound and outbound transportation of goods via road, rail, air and connectivity to ports.
With a strong contingent of distribution and logistics, manufacturing, government-funded, agritech and primary, research, science and innovation industries, business leaders cite the central location, science and research facilities, tech capabilities, access to talent and availability of land, as key to their success in Manawatū.
Manawatū's business ecosystem has a vibrant mix of multinational and national is brimming with connections and collaboration. With strong infrastructure, plenty of land to grow, and a diverse talent pool it's easy to see why many businesses choose Manawatū.
Connect with other business leaders by connecting with local business networks:
Manawatū Chamber of Commerce >>
From quarterly updates and trends for GDP, spending, population, house prices, consents, employment and more through to annual statistics and dashboards, this page is your guide to the latest facts, figures and trends for Palmerston North and Manawatū. CEDA works closely with economists at Palmerston North City Council and Manawatū District Council, to identify trends and opportunities in the local and national economy as well as across priority sectors.
Te Utanganui is a unique multi modal distribution hub in the lower North Island of New Zealand, consisting of rail, road, air, and sea connections.
Complementing the Golden Triangle (Auckland-Hamilton-Tauranga) and southern Christchurch node, Te Utanganui acts as the third node in New Zealand’s national transport and freight network in the heart of the country.