At Cameron Jewellery our focus is to stay true to our craft, while creating one of a kind pieces of outstanding quality that are affordable and accessible to the everyday New Zealander.

he journey to where we are now has been an interesting one, from very small beginnings, to taking the workshop home in order to expand their family and then to the largest store on the Corner of Broadway Avenue and the Regent Arcade. The move to King Street was highly strategic, knowing that the City was changing, Peter & Jill wanted to create a truely destination store where their customers could come to browse quietly, shop socially or plan secretly.

In 2022, after almost 40 years in business, Peter & Jill passed the torch to manufacturing jeweller, Sam Drummond and their daughter, Jessie. Sam & Jessie have a dedicated team of three retail staff and one jeweller.

In an increasingly mass produced market, Peter and Jill’s desire to stay true to the craft has not waned since the artisan days in Square Edge. The goal is still to produce pieces of the highest quality, all while staying affordable and accessible to the everyday New Zealander.

The focus is still very much on creating one of a kind pieces for the retail store and for our clients, but also to be a home for the most fashionable jewellery designers in New Zealand and Australia. All the manufacturing work is still done on-site, just as it was in 1984.