When you think of cutting-edge technology, your mind might drift to bustling metropolises like Auckland. However, NovoLabs, a startup from Palmerston North, is proving that world-class innovation thrives in Manawatū.
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The Year of Agrifood in Manawatū is here! Palmerston North and Manawatū is set to host a plethora of nationally significant events dedicated to celebrating this diverse sector throughout 2025.
Did you know Manawatū is home to three Crown Research Institutes? Alongside Massey University and several research and development companies, they create a unique cluster of scientists, researchers, engineers, start-up incubators, and agrifood experts. Together, they collaborate to revolutionise food production.
The city and region play a crucial role in growing, producing and innovating nationally and globally recognised food brands, which is why we’re home to more than 3,100 scientists and researchers – it really is in our DNA. Combined with the region’s rich natural resources and fertile lands, Manawatū is firmly positioned as Aoatearoa’s hub for agritech and food innovation.
Manawatū takes centre stage in 2025 with a lineup of key agrifood events, showcasing the region’s expertise, innovation and leadership in the sector.
Have you got an event that deserves to be profiled as part of 2025 - The Year of Agrifood in Manawatū? Get in touch with us today at [email protected]
Expanding Horizons
Details coming soon
Details coming soon
Excellence in Māori Farming Award 2025, Awards Dinner
Palmerston North city and Manawatū is known as the epicentre for agrifood innovation, and was the first region in Aotearoa to develop an agritech strategy. With its rich history in food innovation and science, coupled with our rich natural resources, the Manawatū region stands poised to shape Aotearoa New Zealand’s evolving food narrative. Discover more about how the Manawatū Regional Food strategy will, through collaboration, innovation and inclusivity, build a thriving food ecosystem, contributing to the New Zealand food story.
Palmerston North and Manawatū is home to some of the brightest minds in Aotearoa, world-class research and educational institutions and an established business ecosystem that is connected to the world. Meet the faces that keep our region ticking.
There’s plenty to explore in Manawatū. Get a taste of what to expect or follow us at @ManawatuNZ for more updates.
Have you got an event that deserves to be profiled as part of 2025 - The Year of Agrifood in Manawatū? Or do you want to be involved in getting the word out there about these great events? Share your event or join the celebration – contact us at [email protected]
To maintain the integrity of 2025 – The Year of Agrifood in Manawatū, CEDA reserves the right to determine which events will be included in the marketing schedule.